President of the world’s top soccer body, Gianni Infantino, revealed the expected revenue for the competition held in the United States
(foto: Predrag Milosavljevic / AFP)
With the expansion of the Women’s World Cup from 32 to 48 teams in 2031, FIFA expects to generate US$1 billion (R$5.6 billion at the current exchange rate) in revenue from the tournament, which will be held in the United States, announced president Gianni Infantino this Wednesday (14/5) in Riyadh. “We have seen significant, exponential growth” in women’s soccer, the director highlighted.
Just like the men’s World Cup, which will increase from 32 to 48 teams and from 64 to 104 matches from 2026, the women’s World Cup increased from 24 to 32 teams in the 2023 edition and will be expanded to 48 from 2031. “We aim to generate US$1 billion from hosting the World Cup alone. We will then reinvest this money in women’s football,” said Infantino.
The FIFA president confirmed the venues for the next three women’s World Cups: Brazil in 2027, the United States in 2031 and the United Kingdom in 2035.
All that remains is for this last designation to be made official, which will take place at the annual FIFA Congress. According to the organization, the 2023 World Cup, jointly organized by Australia and New Zealand, generated US$570 million (R$3.2 billion) in revenue.
In comparison, FIFA raised US$6.9 billion (R$38.7 billion) from the sale of broadcasting rights for the 2022 Men’s World Cup, or 80% of all its revenues in the period 2019-2022.
